Lines
Lines

The Hound Pound: Gibraltar’s Pet Sector

By David Revagliatte
@dgrevagliatte

Pets are like family, right? As a proud cat dad, I’d actually go further and say that they are family. Over the years, I have spent my well-earned money on (many) toys, beds, treats and vet bills for my two feline furballs Nacho and Drake. And I am not alone. According to a recent Fortune Business Insight report, the global pet care market was valued at a massive £171.78 billion in 2022 and is projected to grow from £180.06 billion in 2023 to £269.29 billion by 2030.

Whilst we haven’t got the financials for Gibraltar’s pet sector, it is safe to say that we are a community of pet lovers. In March 2021, the Government issued 1431 dog licenses on the Rock and I’m pretty sure that figure just scratches the surface of the scale of Gibraltar’s canine community. To learn more about our local pet economy, I have done some digging and met some of the businesses targeting local animal lovers. 

The pet-friendly business

Local restauranteur Dominique Peñalver runs a pet-friendly policy at her Freska cafe and Monique’s Bistro, “Monique’s welcomes customers with dogs on its outside terrace, and my new venue Freska at E1 on Devil’s Tower Road lets dogs into its lobby and outside terrace. We don’t permit dogs inside the restaurants as we have staff with allergies working for us, but otherwise, we are super dog friendly.” Keen to know what motivated this policy, Dominique says that it was her customers who drove the change, “I love dogs, but I also listen to what my customers want, we were getting asked whether dogs were allowed at our venues a few times each day, why would I turn away business?”

Somewhat of a trendsetter regarding being pet-friendly is local hair and beauty salon Miss Shapes. Garren Thompson owns the business with his husband, “We’ve actively encouraged our clients to bring their dogs into the salon since the start! It makes no sense to ask people to leave them outside, it’s good for business as our clients appreciate being able to bring them in and it creates quite a buzz in the salon when they do!”

The pet product suppliers 

Local supermarkets also embrace this growing market segment by offering a wider range of products. Eroski Gibraltar’s CEO Daniel Massias shares that his stores sell a wider pet food range. “The trend we are seeing in pet food mirrors that of humans; it’s shifting towards higher quality, eco-friendly products that enhance the well-being and health of the animal.” Expecting this to continue, Daniel adds, “I predict our pet market will continue to grow along this line –  pets are becoming increasingly important within families and there’s a growing sensitivity towards animals. We don’t have local data, but we know that the number of pets in Spain is rising.” I asked Daniel if he had seen sales rise over the last few years, “Eroski has experienced growth over the last few years, but it’s hard to attribute that to specific consumer trends. Brexit presented an opportunity because our supply chain wasn’t impacted as negatively as other stores. We’ve seen a growth in the number of local shoppers choosing Eroski.” 

And it’s not just Gibraltar’s larger supermarkets stocking pet-friendly food. The Health Store provides various products to improve our animals’ wellbeing. Its owner, Robin, says that people are wisening up about what they feed their pets, “We have a steady flow of clients looking for healthier, additive-free options to feed their pets. So many of the mass-produced foods contain lots of potentially harmful fillers and I think the community is realising this.” As well as stocking food, Robin is also seeing demand for CBD oil products. “Clients are asking for ways to soothe their pets during firework displays and are also turning to CBD oil as a way to treat chronic illnesses too.”

The specialist dog services 

Canine Services Assistance is a local firm aimed at making life easier for Gibraltar’s dog owners (and dogs). Founded in 2018 by Ana Bonfiglio, she saw in opportunity whilst working as a dog handler/walker, “I purchased a van and fitted it with several different size dog cages made to measure with emergency hatches. I soon realised that local dog owners needed boarding and daycare services. I teamed up with the Gib Vet Clinic and in 2022, took over management of the Gibraltar Kennels. Since then, we’ve fully refurbished its facilities and are popular with the local dog-owning community.  I now have a small qualified, professional and dedicated team that helps me in the day-to-day running of the kennels,”

According to Ana, her dog walking, training and socialisation services are popular, but the area she has seen increased demand for recently is dog daycare. “Our clients can drop off their fur babies to spend a number of hours playing freely with other dogs. Regular dogs get to make friends with each other and have such a nice time, that at times when the owner arrives to collect them, they are reluctant to leave. Clients drop off their dogs when at work or away in Spain, knowing that they do not need to rush back to attend to the dogs”

The pet shop owners 

Pet Zone on Bishop Rapallo’s Ramp has been in business since 2014. Run by husband and wife team Stacey and Christian Tosso, the shop is a treasure trove of pet supplies for all sorts of domesticated animals. I popped into the shop to ask about their experiences serving the local market. According to Sophie, times aren’t so easy at the moment, “It’s challenging, to be honest. We have loyal customers who come to us for their essentials like pet food and other supplies, but business has slowed down notably due to online shopping and increased shipping charges.” And it’s not just increased competition and higher shipping costs that are hitting their business, “One of the biggest problems we face is the block on the importation of live animals. Since Brexit, Gibraltar is not permitted to import live animals – and with no end in sight to the current UK-EU negotiations, we can’t see a solution to this”. 

The final note 

Gibraltar’s pet market seems to mirror the global trend of increased attention on our furry companions – we seem to be a community of animal lovers. On the flip side, the lack of economic data and geopolitical challenges like Brexit and ensuing UK/EU negotiations don’t allow us to match the global ‘boom’ in the pet sector reported by the big market intelligence firms. It’s simply harder to quantify in economic terms.

Despite the hurdles, the rise of pet-friendly establishments, increased awareness about pet health, and innovative services geared towards our furry friends point to a flourishing sector.

Lines
Small Lines

SHARE THIS

Lines

OTHER

Forget everything you know about online shopping—eCommerce is evolving fast. While giants like Amazon and eBay once ruled, a new wave of platforms such as TikTok Shop, Shein, and Temu are reshaping the industry. But beneath the flashy deals and viral trends lies a growing conversation about sustainability, waste, and the hidden costs of convenience.

Who doesn’t love a good office gossip? Hushed conversations by the coffee machine, knowing glances across the office, colleagues who "just thought you should know" – it’s all just harmless banter, right? Not quite. While gossip might seem like an inevitable part of office life, the reality is much less entertaining. Workplace backbiting can destroy trust, drain morale, and impact team productivity. Few people understand this better than Norwegian psychotherapist Glenn Rolfsen. With over two decades of experience in psychotherapy, Glenn has dedicated his career to helping businesses tackle workplace negativity head-on. His innovative "Gozzip" method has been transforming office cultures worldwide, earning him recognition at TEDx talks and WHO conferences.

“People want to know the stories behind the products they buy. It’s not just about what’s on the shelf, but the journey it took to get there.” – Stella, Spirit of The Rock As consumer habits shift towards mindfulness and sustainability, the concept of slow shopping has emerged, offering both challenges and opportunities for small businesses. Slow shopping encourages consumers to take their time, make more thoughtful purchases, and focus on quality over quantity.

Stepping into a leadership role can be exciting. It’s a chance to shape the future and lead a team to success. But with a leadership role comes a new level of responsibility. You’re suddenly the person others look to for direction and answers, and it’s your role to create a workplace where they can thrive - while also being accountable for their work. And that isn’t always an easy balancing act. Leadership is a learning curve - an eternal one at that. By focusing on a few key behaviours and techniques, you can set yourself on the right path to lead well, build a great high performing team and help your business grow.

One of the most dangerous things anyone can say in business is, "We've always done it this way." This phrase doesn't age well and puts businesses at risk. "We've always done it this way" can quickly look like "flogging a dead horse." This doesn't always mean that businesses need to change everything. Some things, like great service, never go out of fashion. But when sales start to slow down, it's always a good idea to consider taking a new approach. Rebranding a product, service, or entire enterprise can be part of this process. But rebranding should never be taken lightly.

During a recent and very long overdue catch up with my friend Trina, I had one of those ‘Aha moments’. To be fair, as someone who spends a lot of time interviewing experts, these moments happen to me a lot, but this one was different. In the 20 years Trina and I have been friends, she’s developed marketing strategies for global brands including Coca Cola, Virgin Atlantic, Nestlé and IKEA . Impressive stuff, but it’s what she’s working on now that really got me thinking…Taking inspiration from the military and politics, Trina and her business partners set up The Competitive Wargaming Team and now deliver secret, scenario-based ‘corporate war rooms’ for senior leaders designed to predict and outmaneuver competitor moves.

Technology is having a major effect on every aspect of our lives, and the retail environment is not immune to these changes. Not only has online shopping revolutionised the way we think about buying and consuming, but it has also dramatically changed how we shop in physical stores.

After teaching in schools for 18 years I decided to take the plunge and embark on a self-employed life. Driven by my passion for teaching children with special educational needs I set out to discover alternative ways to make education accessible to all. My vision was to have the individual in mind, with their own strengths and challenges, and with that came the birth of ‘edYOUcation Clare Francis’; bringing the YOU into learning.

Finding someone who listens, understands, and guides you can make all the difference. For women in Gibraltar, the Women’s Mentorship Programme offers just that – honest conversations and valuable support from people with lived experience who understand. Now in its sixth cycle, the programme pairs women with mentors to help them navigate work, life, and everything in between. Ok, full disclosure: as a recently appointed mentor, that last sentence somewhat triggers the old imposter syndrome and self-doubt, but I am honoured to be part of this scheme and look forward to doing my very best in the months ahead. 

Artificial Intelligence promises unprecedented opportunities for small business owners in Gibraltar. As the digital landscape faces constant evolution, understanding AI becomes not just beneficial but essential for businesses aiming to thrive in 2024. In this article, we aim to demystify the complexities surrounding AI, offering an approachable guide to its fundamentals, history, and practical applications for businesses, providing you with the knowledge to embrace this technology confidently. 

Welcome to the fifth edition of Thrive magazine. Too often the narrative around business focuses on success and, in my view, we forget to talk about failure. That’s why we lead this edition with EPIC FAILS by Katie Buller—because understanding what doesn’t work is just as important as what does.

When you’re a small business, staying one step ahead of the competition is essential. Yet, many small business owners grapple with the decision to invest in employee training and development. With limited resources and immediate financial pressures, it can unintentionally get pushed to the bottom of the priority list. However, investing in your team’s learning and development is a strategic move that can yield significant returns.

The world of work is undergoing a significant transformation, driven by the accelerating capabilities of Generative AI. While robots taking over our jobs might be a sci-fi trope, AI’s ability to learn, create, and automate tasks is undeniably impacting various industries. Generative AI is the umbrella term used to describe the type of AI that can create new content and ideas. This can include text, images, music, code and other types of content. We are now seeing how powerful this tool can be. But is this a threat or a powerful tool waiting to be harnessed? We set out to find out, what does the use of Generative AI look like in Gibraltar?

If, like me, you spend more time than you should doom scrolling LinkedIn, you could be tempted into thinking no-one fails. LinkedIn has become a hyperbolic haven and a place to scream and shout about success. But what about failures - why aren’t we talking about them? In business, failure is inevitable. I mean it. Whether it's a product flop, a marketing misstep, or a company on the brink of collapse, every entrepreneur will face moments that test them. Yet, history has shown that these failures can often be the starting point for something extraordinary.

With its largely service-based economy, you'd be forgiven for thinking that Gibraltar didn't have to deal with the problem of toxic waste, perhaps more commonly seen in countries reliant on manufacturing, mining and even agriculture. However, every gaming company, insurance firm, fintech organisation, retailer, restaurant, and literally every other business on the Rock is potentially responsible for producing a particularly nasty waste byproduct - e-waste.

Over the past 18 years, I've had the privilege of working with a diverse range of businesses and industries, gaining insights into the challenges they face in implementing effective diversity and inclusion strategies. Often, DEI&B is viewed as a 'nice to have' rather than an essential component of business success. With this in mind, I'm excited to share valuable insights and practical steps to help you create environments where everyone can thrive. You've probably heard of DEI&B, but what do these letters really mean, and why do they matter for you and your organisation? Diversity includes differences like race, gender, age, neurodiversity, disability, LGBTQ+, culture, and more; Equity ensures equal opportunities for all; Inclusion values everyone's contributions; and Belonging means individuals feel accepted and integral to the organisation.

In an age where small businesses must adapt to stay in business, outsourcing has long been a way to enhance efficiency and streamline operations. Derived from the simple philosophy of delegating certain non-core tasks to external experts, outsourcing allows businesses to concentrate on their primary objectives and strengths. For the uninitiated, it's about seeking external expertise for tasks outside your comfort zone, skills base or business's main expertise.

Since 2007, Earth Hour has been known as the biggest hour for the planet as millions of people switch their “lights off” as a symbolic action for the environment

In business, we often concentrate on the what and how of an enterprise.

When you’ve been running your own business for a while, you know what works, and it’s easy to rely on the skills that got you to where you are. Chances are, you’re comfortable doing things in a certain way, and your team knows what to expect from your leadership style.