The 2022 Census offers the clearest picture yet of who lives in Gibraltar, how people work and where they live. As you’d expect, there’s A LOT of data in there and we totally recommend that you check out the Census in full, but in the meantime, here’s is a concise explainer of the key findings and what they mean for the local economy and different sectors.
What the numbers say:
In a nutshell: Gibraltar is bigger, older and more highly educated, with a housing stock that has grown fast to keep up.
Sector-specific insights:
Small Businesses
Takeaway: SMEs can grow by tailoring services to an older, more diverse and more time-pressed population, while using digital tools to counter a tight labour market and high costs.
Retail
Takeaway: Retailers who adjust their mix for an older but relatively secure customer base, while still serving younger, tech-savvy shoppers, can benefit from steady demand.
Tourism and Hospitality
Takeaway: The sector should plan for continued labour constraints while using a more skilled local base to lift the quality of the visitor offer.
Property and Construction
Takeaway: Demand for housing remains strong, but future growth will require smarter use of limited land, more vertical building and refurbishment of existing stock.
Finance and Tech
Takeaway: The census underpins a cautiously positive outlook for finance and tech, provided Gibraltar continues to attract and train skilled workers and maintains cross-border mobility.
Our predictions
To summarise: The Census depicts Gibraltar as a growing, ageing and increasingly skilled community. For local businesses, it signals steady demand, a more sophisticated customer base and ongoing pressure on space and labour. Now is the time to look ahead and shape your strategy to ensure you continue to thrive in the next decade.
Sources: Government of Gibraltar, Census 2022 Report | Gibraltar Chronicle coverage of Census 2022 findings | Gibraltar Chronicle, “Census shows increase of nearly 3000 homes in a decade” | GBC News, “2022 census shows Gibraltar’s population at close to 38,000” | Gibraltar Government Statistics Office, tourism and employment data
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